ADRENALINE MARKETING'S ROCK BAND RIG GETS TRICKED ON CMT'S TRICK MY TRUCK
The cast at Trick My Truck features big rig truck mechanics who "steal" the rigs of lucky truck drivers and customize them, turning the drivers' dreams into reality. Check out the Rock Band Rig Trick My Truck episode on CMT: Click here to view this episode. |
ROCK BAND RIG DRIVER TODD GAUTHIER
Todd Gauthier was nominated for a big rig makeover by his son Brian. Adrenaline Marketing offered Todd a dream job, driving for the national mobile marketing tour for Rock Band. Todd needed a rig worthy of a rock star to take the show on the road, and the Trick My Truck mechanics happily obliged.
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 ROADIE FOR ROCK BAND
Todd's rig was part of Adrenaline Marketing's Rock Band Tour that traveled cross-country to music festivals and state fairs in a campaign for MTV Games. Todd's rig covered 12,000 miles and activated over 100 days as part of Adrenaline's west coast team. Watch the Rock Band video or read more on the Rock Band tour |
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To get ready for the Rock Band Tour, Todd needed a rockin' rig. The boys at Trick My Truck fired up their tool kits and created a cool ride by turning Todd's old Kenworth into Roadie, a touring rock 'n roll ride that only Trick My Truck could create.
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AFTER: Check out the custom paint job and the shiny stacks.
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Rear has a custom guitar from Fender; the interior is ready to rock-n-roll.
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